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ZLI Mission

The Santa Clara Valley Zero Litter Initiative (ZLI) is committed to eliminating litter and littering throughout Santa Clara County, and is focused on litter and trash control along State-owned or maintained freeways/expressways and local streets, and preventing litter from entering our creeks and waterways.
 
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thumbnail image of a page from the May 2004 Visual Preference Survey

The Santa Clara Valley Zero Litter Initiative (ZLI) was formed in 2010 to bring together stakeholders interested in eliminating litter and its impacts throughout the Santa Clara Valley. The ZLI combats this multi-faceted problem by bringing stakeholders together to identify collaborative solutions. Since forming, ZLI has conducted roundtables about litter associated with garbage/recycling collection including a Right-Size Right-Service campaign for locations where dumpsters are contributing litter to the storm drain, transport and disposal pathways. Other topics of interest identified by ZLI stakeholders include litter reduction solutions via business engagement, law/code enforcement and highway/freeway controls.

Steering Committee
Name Agency
Kirsten StruveSCVWD
Kelly CarrollWest Valley Clean Water Program (Stormwater)
Cheri DonnellyCity of Cupertino (PW)
Napp FukudaCity of San Jose
Richard GertmanFor Sustainability Too
Karen GissiblCity of Sunnyvale (Solid Waste)
Natalee HenryCascadia Consulting Group
Elaine MarshallCity of Sunnyvale
Trish MulveyCLEAN South Bay
Sharon NewtonCity of San Jose
Peter Schultze-AllenEOA (SCVURPPP Staff)
Chris SommersEOA (SCVURPPP Staff)
Melody TovarCity of Sunnyvale (StWr Rep)